Category Archives: Self Storage Marketing

Shine Fresh Light on Self Storage

By Mike Jones, VP of Operations, USstoragesearch.com The connotation of a "self storage facility" isn't usually completely positive. Most people picture a maze of cinder block walls with rusty, metal doors. Even if your facility isn't the most modern one, you can still make it an inviting place that people will feel confident leaving...
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Guest Blog: How to Develop a Storage Business Plan

By Grace Bailey, Guest Blogger Running a business takes careful planning and execution, so the more one moves into the planning phase, the more important it is to set aside some time to create a good business plan. Your chosen financial institution will definitely require a good business plan before giving you the green light...
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Marketing Your Facility with Busy Customers in Mind

By Laura Gee, Content and Social Media Manager, USstoragesearch.com Self storage customers generally aren't passive customers who happen to stumble upon a new self storage facility during their daily routine and decide that renting one would be nice like they might do for some other product. Average storage customers actively seek out a storage...
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Prepare Your Storage Facility for the Busy Seasons

By Mike Jones, VP of Operations, USstoragesearch.com A busy self storage season is on the horizon. Many life activities during the spring and summer lend themselves perfectly to using self storage. This time of year college students are going home for the summer and using storage to hold their gear till...
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Self Storage Engaging with Local Community Via Art

By Laura Gee, Content and Social Media Manager, USstoragesearch.com Local customers are important to market to. It isn't always easy reaching your local market--at least not in a way that is going to be effective or beneficial. One storage facility in North Bethesda, MD has found a way to do both. Storage Village is hosting...
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Self Storage Internet Marketing Possible Part of Success

By Laura Gee, Content and Social Media Manager, USstoragesearch.com Here in America, anybody with access to a computer or smart phone has the whole internet at their fingertips. Best of all, if you have access to the internet, you can have an impact on the internet. Anybody who can get online can cause changes--even...
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Storage Marketing Towards Specific Groups

By Mike Jones, VP of Operations, USstoragesearch.com We're quickly approaching the start of spring sports season, wedding season, spring cleaning, college students' summer breaks, and moving season...and those are just the seasons off of the top of my head. You are approaching a golden opportunity to create little ads that target...
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Optimize Your Self Storage Business’ Web Presence for Local Customers

By Michael Smith, Guest Blogger

The web may be a global entity, but it is also a widely popular tool for consumers to seek out businesses in their local area. Self storage businesses operate locally by nature, so for you, the web can...
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Boosting Digital & Physical Curb Appeal

By Mike Jones, VP of Operations, USstoragesearch.com In real estate, people mention curb appeal all of the time. Basically, curb appeal is how attractive a property looks from the outside. In today's modern and digital society, your storage facility needs to have good curb appeal on two fronts: the physical one...
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Differentiate Your Storage Facility to Stand Out

By Laura Gee, Content and Social Media Manager, USstoragesearch.com How does your facility stand out in the world of self storage? What will make customers pick you over other companies? If you're hoping that your good location and solid prices are going to do the trick, you might be right, but you also might...
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